SEM ( Search Engine Marketing )

Content of the Program:
  • SEO : on page and off page SEO
  • Why search engine optimization is important for your business
  • Web analysis
  • Tracking results and measuring success (Google analytics)
  • Keyword research and content analysis tools
  • Webmaster Tools
  • Link building techniques
  • CPC Marketing: G.Adword and Facebook and LinkedIn
  • E-Mail Marketing
  • Social Marketing
  • Forums Marketing
  • Classified Ads
  • RSS Marketing
  • Banner and link exchange
Case Study :
  • Front page as a CMS (content management system )
  • How to export products
  • How to sell services
  • How to market information
  • How to sell yourself
  • How to get jobs in Gulf area, Europe and USA